Walt Disney World, which may well be credited with bringing the modern concept of themed attractions to central Florida, has not let the grass grow under its feet.
Or, in the case of Christmas, let the snow pile up around it.
Disney's parks are offering a vast array of winter-time entertainment for the guests, with a blend of the new and the familiar.
Disney's Magic Kingdom is hosting Mickey's Very Merry Christmas, continuing a tradition that has drawn families to the park over the years.
Next door, Epcot explores the holiday traditions of its 11 World Showcase nations.
The Epcot International Festival of the Holidays is meant to surround guests in a wealth of rich sights, sounds and flavors of the season as celebrated by the cultures represented in the World Showcase.
That includes seasonal fare in the expanded Holiday Kitchens and the work of costumed performers.
Disney's Hollywood Studios has launched a new show called "Sunset Seasons Greetings," which brings a festive change of lighting and as close to a taste of winter nights as Florida can get.
Billboards at Disney's Hollywood Studios also begin to move into motion and tell a tale, courtesy of iconic characters sharing their love for the season.
It's another example of how central Florida's themed resorts continue to add to tradition and re-invent the holiday offerings at the same time.
The goal, in all cases, is to highlight the warmth of the season while leaving the biting cold behind.